Case Study: AquaGuard Social Campaign


The Challenge

AquaGuard wanted to improve their social media presence in the Atlanta area as well as drive more lead generation. Their existing social media strategy included organic posting and ads driving traffic to their website, but leads from Facebook were lacking.

The Objective

Our team evaluated their current social media strategy and looked for areas of improvement. New creative was developed to be more on-point with their brand and to better represent their services and company culture. We started posting consistently to their Facebook page each week to keep their community engaged in the content and to attract new page followers. We also implemented a specific Facebook ad type to drive more lead generation.

The Results

Since Sleight started managing their Facebook posts and advertising, we consistently see an increase in their page engagement and followers each month from organic posting. Our advertising efforts consistently drive more leads every month and the client is very happy with the results.