Keep Your Audience Engaged with Organic Posting
It's no secret that most social platforms are moving to a pay-to-play structure and forcing businesses to run ads in order to get exposure. Facebook, in particular, has updated its algorithm countless times to make organic post exposure basically dead, reaching less than 5% of your current followers. So how do you get organic exposure without having to pay?
Basic rule of thumb for organic content: provide value to your customers with a healthy mix of content that not only promotes your business, but also provides value either through educating them or giving them an emotional response (hint: humor is often the best emotion to play on for social!) No one wants to be constantly sold to while they're on social media. They'll scroll right past your overly-promotional post and go straight for the funny meme to share it with their friends. Keep it light, keep it interesting.
Questions you might be asking yourself:
- What do I post about?
- How often do I post?
- How do I know it's working?
Leave it to the pros, we’ve got your back! We’ll provide you with a social media strategy to keep your audience engaged and interested in what you have to say.
Grow Your Business While We Grow Your Social
Yes, organic content has taken a plunge that has business owners shaking their fists, but it's not a complete lost cause. Our in-house creative team will develop a strategic social media plan to grow your following and keep them engaged. With the right content and the right creative, your audience will respond to organic posts. It is possible, trust us.