Behind the Lens

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Behind the Lens

Behind the Lens

Sleight Advertising takes an inside look at what goes into a video project in an interview with the guy behind the lens, Danny Thompson. Danny Thompson, Production Specialist[blitz_img id=”6156″] Job Essentials: Canon c300, Adobe Creative Cloud, Batman paraphernalia, coffee   What is…
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Video Marketing 101: Bringing In The Professionals

Video Marketing 101: Bringing In The Professionals

After discussing why and how video marketing works and implementing a strategy for your business, it’s time to get this strategy into action. The logistics of video marketing do take some work, and while a “do-it-yourself” method is sometimes a…
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Video Marketing 101: Why It Works

Video Marketing 101: Why It Works

This isn’t the first article to post about the effectiveness of video marketing. Video content is rapidly growing. By 2018, video traffic will be 79% of all consumer Internet traffic, according to Cisco. The importance of investing in video content…
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What Can a Focus Group do for My Business?

What Can a Focus Group do for My Business?

Is your business looking to launch a new line of products you’re uncertain will sell? Or perhaps a new commercial script is in the works, but you’re not sure of the best approach to get the best return on investment?…
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Does My Business Need a Responsive Website?

We’ve been asked this question often by clients, and the answer is always the same: a big, resounding yes! Though it may seem like a detail, a responsive website for your business can make or break sales. What is a…
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